Our concept is based on the idea: “Be as happy as you seem on Instagram!”. Filters make everything look better. They help people create their own stories, presenting their lives in the best way possible. But what is really behind that self-constructed and flawless seeming version of “life”?
Steffi, a creative business student takes us with on her shopping trip in Oldenburg. We see how she presents herself on Instagram throughout the day, faking scenarios and editing photos.
What does it look like behind the Instagram stories of a food blogger? Anna is providing exclusive insights into the reality behind perfectly looking meals.
Chris is a fitness and health enthusiast, but is he really as disciplined as it looks on Instagram? We’re discovering how much of an impact fitness influencers have on him and the realistic version of fitness and more.
We can all relate: A day in lockdown seems to be never ending. Spencer shows his day in quarantine and how he tries out different Instagram trends in order to be active on his story. Is it really that fun to learn a new skill during lockdown?
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